PCI Webinar with Pat Wagner
What Libraries Need To Know To Help
Local Businesses Succeed
Libraries help people start and grow neighborhood businesses with programs on government licensing and funding, as well as workshops on research. But how many people on your staff have ever run a successful business? How can you help the self-employed professional or artisan who won’t qualify for a bank loan? What about the unemployed dreamer who needs a reality check about what it takes to open a restaurant or make money from an invention?
Who in your community can offer advice that applies to current business models? Can you offer business-support services that will actual create new jobs in your community?
Participants will learn how to:
- Better see, hear, and understand the challenges of small business success: It is not just about filling out forms.
- Identify and target the different kinds of businesses, business models, and business owners:
- Build a team of local business owners to provide advice on relevant programming.
- Create a database of hands-on experts who can give the real scoop on planning, funding, marketing, and personnel issues.
Pat Wagner – Biography
Pat has been working with libraries as a trainer and consultant since 1978, from one-room rural storefronts to the largest public and academic libraries in North America. She also has over 35 years’ experience as a business owner and business consultant, specializing in marketing, strategic planning, personnel, innovation, and business start-ups. Her clients have included the Fortune 500 and your neighborhood bookstore.