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July 2020

Library Outreach Reimagined: Operation Warm

July 8 @ 12:30 pm - 1:30 pm EDT
Free

In this informative program you’ll learn about an exciting new partnership implemented by Operation Warm (a national non-profit) and public libraries all across the United States. A Warm Welcome to the Library is a collaborative event designed to introduce under-served and low-income community residents to everything your local library has to offer.  Allison and Heather will share their recent PLA conference presentation on program origins, the results of a three-year pilot program at 50 sites, and a toolkit for implementations.…

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eSports and Evidence Based Connected Learning

July 15 @ 12:30 pm - 1:30 pm EDT
$28.99

Scholastic esports is the balance between learning and play (centered around electronic/ video games) that meets kids where they are, leveraging their interest and passion for play in the communities they form while gaming.  In this session, two librarians will describe how they were able to capture an audience that doesn't regularly enter a library and offer them a unique opportunity to gain life and potential career skills while competing in online tournaments.  Joined by the esports program specialist from…

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De-escalating Difficult COVID-19 Customer Behaviors

July 21 @ 2:00 pm - 3:00 pm EDT
De-escalating Difficult COVID-19 Customer Behaviors

Learn the key to de-escalating these situations and protecting yourself when a customer is losing control. As organizations are reopening, they are finding customers that are looking for a new audience to express their anger and frustrations about their feelings of a loss of normalcy and continued uncertainty. Because of that, dealing with individuals who are angry, non compliant and even hostile can and will likely become an everyday occurrence. How you respond to their behaviors is often the key…

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Service to Bilingual Library Patrons

July 22 @ 12:30 pm - 1:30 pm EDT
$28.99

Communicating with patrons can be hard enough when everyone is speaking English. It can be even more difficult when the patron is a non-native English speaker.  In this interactive and informative program, we will address five common types of non-native English speakers and their particular service needs. We will also discuss best practices for front-end staff when assisting bilingual patrons, including methods that facilitate communication when staff speak the target language and when they do not. In addition, the presenters…

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How To Get $10,000 / Month In Free Advertising For Your Library From Google

July 29 @ 12:30 pm - 1:30 pm EDT
$28.99

Someone does a Google search and gets a list of results. On the very top are the "paid listings"—ads placed by companies. Did you know libraries can place ads there too—for FREE? There's a little-known initiative called Google Ad Grants. Every qualifying nonprofit that applies gets a grant of up to $10,000 / month in advertising credit. This allows nonprofits to place ads at the top of Google search results, just like the big players do. Libraries can use the…

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